Audi News: July 2009 Sales and Highlights

Yesterday Audi released figures for July sales, and despite the current sales climate for most dealerships, Audi outperformed its imported luxury car competitors with some Audi models setting 2009 monthly records, including the Audi A8, Audi A3, Audi A4 Avant and Audi TT Coupe.

Highlights for July:

• TDI clean diesel technology constitutes a substantial 28% of total Audi Q7 July sales

• High demand for the Audi Q5 continues with sales of 1,023 vehicles in July

• The Audi A8 and Audi A3 are among models that set a 2009 monthly record

Audi dealerships did see an increase in showroom traffic during July with the launch of the federal Car Allowance Rebate System, commonly referred to as CARS or Cash-for-Clunkers. But completed sales transactions attributable to CARS weren’t as significant as they were for the mass-market automotive brands.

Audi also continued its public awareness campaign touting the benefits of TDI clean diesel, which translated into interest and sales at dealerships. In its third full month of sales, TDI clean diesel made up 28% of Q7 sales.