The Creativity and Innovation of Audi

We've seen many car commercials lately, and although many luxury auto makers have stepped up their game and created very stylish-looking cars, Audi continues to be a leader when it comes to innovation and technology.

Perfect example: I watched CrunchGear's video review of the new Audi A8 the other day, and I was blown away by the features of the multi-media interface (MMI). Audi continues to think about what their customers want and need.

2011 Audi A8 MMI

Not only does Audi have a team of creative individuals who are continuously coming up with innovative car designs, but Audi always comes out with thought-provoking TV commercials and ads.

View 30 Audi Innovations at Trend Hunter...

Audi is also exploring other ways to connect with their customers and create a better experience for them - as evidenced by the recent launch of the ‘Audi A8 Experience’ App for iPad (available for free from the App Store on iPad or at www.itunes.com/appstore).

This app features virtual test drives and allows prospective buyers to preview the A8 in advance of a dealer visit, like full panoramic views of the stunning new interior and exterior. The App also offers an interactive look at the engineering deep inside the vehicle and features a virtual product customization tool that allows buyers to outfit their Audi with choice of fabric and exterior color and then connect to audiusa.com to see what their vehicle would look like as a finished product.

When it comes to creativity and innovation, Audi ceases to surprise us.  What will they think of next?