Friday, April 01, 2011

Another Month, Another Record

Audi continues its quest to become the leading luxury car manufacturer in the U.S.  Last month the company recorded its best ever March sales AND the best first quarter in company history.

Here are some of the highlights:
• 25,383 vehicles sold, topping the previous first quarter record of 2010 by 19.1%.
• Five models within Audi lineup post gains of over 20% YOY.
• Month-to-month Audi sales increase of more than 25% over February 2011, and 14.3% YOY increase.


Here's a chart  that shows how many vehicles were sold per model as compared to last year:




What really stands out is the huge jump in sales for the Audi A8.  Sales of the R8 increased significantly as well.  My guess is that people are attracted to the idea of turning the A8 into mobile wifi hotspot in addition to the updated MMI.  Not to mention the interior styling of the A8 is just oh, so nice.

If you still haven't seen the interior of the A8, here's a short video for your viewing pleasure...



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